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KYC and objections

2 min readUpdated Markdown

KYC ("know your customer") is how she gets to know a fan. Objections is how she answers when he hesitates to buy.

KYC: the questions she asks #

The KYC tab lists the questions your AI asks to get to know a fan, in order: his first name, where he lives, what he does, what he likes. What he tells her is kept in his memory: you can read it in Live Convs under Fan details.

  • Add a question at the end to extend the list.
  • Import KYC script to load a list you already wrote.
  • A brain can hold several KYCs. Rename, duplicate or delete them; start from a sample such as "Girlfriend — long game", "Closer — direct" or "New creator — discovery".

Tip Keep it to a few natural questions. A fan who feels interviewed stops answering.

The KYC tab with a list of questions

Objections: when he hesitates #

The tab covers six kinds of objection:

  • Too expensive
  • Wants free content
  • Trust concerns
  • Not now
  • Looking elsewhere
  • Stopped replying

For each, write responses using different angles: Value, Gentle guilt, Humour, Comparison, Urgency or Counter-offer. Samples are there to start from.

How a response is chosen #

  • How to choose a response: Best performing uses what has worked best so far. Context picks what fits the conversation.
  • If the response doesn't work (and no next step matches): Next response takes the next one on your list. AI response lets the AI write its own answer.
  • Turn on Avoid repeating responses so a fan never gets the same line twice.

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